Dubai, UAE, 15 April, 2025 — Good Game, the entertainment group behind the world’s first global community-powered gaming reality show, is joining TheBlock ecosystem to expand its footprint in the Middle East and bring its hybrid media model to new audiences.
From digital memberships to immersive real-world hubs, Good Game is building a next-generation entertainment experience that merges content, community, and commerce. The company is now leveraging TheBlock.’s infrastructure, advisory, and regional network to scale its presence—starting with Dubai as a key market.
Good Game’s new membership program allows fans to go beyond just watching a show. With access to exclusive rewards, in-show voting, behind-the-scenes content, and global experiences, members can engage at multiple levels—online and in person. Memberships are powered by both FIAT and $GDGM, the project’s utility token, and structured across tiered benefits.
As part of its expansion, Good Game will launch a series of “Good Game hubs”—physical venues where online communities connect IRL. These hubs will host live esports competitions, creator-led filming, meet-and-greets, and exclusive events. The first wave of hubs will include Dubai, Seoul, and other key markets.
By joining TheBlock., Good Game will tap into our broader ecosystem of service providers, regulatory support, and regional go-to-market infrastructure. The collaboration reflects our shared goal: supporting builders who are creating real-world use cases for virtual assets and reshaping how people engage with digital platforms.
About TheBlock.:
As the first dedicated Virtual Asset Hub and Ecosystem in the region, TheBlock. serves as a catalyst for Dubai’s transformation into a global blockchain destination. More than just a platform, it functions as a launchpad, equipping blockchain startups, enterprises, and institutions with essential resources for growth. Offering regulatory guidance, strategic partnerships, and market access, it provides a comprehensive support system for scaling in one of the world’s most dynamic blockchain markets.
Through tailored membership programs, expert insights, and direct engagement with investors, developers, and regulators, TheBlock. facilitates seamless navigation of the Middle East’s evolving digital asset landscape. The connections and opportunities available lay the foundation for sustained success in the region.
About Good Game Group Inc.
Good Game Group Inc. operates at the intersection of Content, Community, and Commerce, pioneering a unique gaming ecosystem targeting the 3.3B+ global gamers in the $240B+ global games market that currently lacks a central hub. Centered around its global reality TV competition, ‘Good Game’ (a ‘Gaming Idol’ for gamers), Good Game showcases diverse celebrity stories while hosting the celebs and engaging the gaming community from its Hubs – physical spaces designed for community socialization, events/tournaments, and AAA reality show production – alongside its digital presence on platforms like Discord and YouTube.
